«If you run you must Lake Run».
The slogan of the 10th Ioannina Lake Run, which took place in the beautiful city of Ioannina in September 2016. It refers both to the unparallel beauty of the location of the Run (perhaps the most beautiful in Greece) as well as to the race's value, as it is ideal for beginners and for professional racers.
The logo projects in its centre the reference point of Ioannina, Pamvotis Lake. The concentric circles show the Lake Run's route but also the intense activity of such an event, which, like a pebble, "breaks" the Lake's calmness.
Aside from the logo, Colibri designed the whole visual communication of the event. After changing the name of the event to a more internationaly recognized “Lake Run” we designed banners, brochures, the website, shirts, arches, stands, panels, medals and souvenirs.